Morning links — October 9, 2026

An Asos breach included shoppers’ search histories <The Guardian>
Asos says an intruder who impersonated a trusted contact reached a service provider’s data, exposing customer contact details and recent app searches—but not payment cards or passwords.

Lululemon’s new product boss arrives from struggling Athleta <Retail Dive>
CEO Heidi O’Neill recruited Athleta’s Maggie Gauger to fix Lululemon’s product pipeline as Americas comparable sales fell 12% in its latest quarter; analysts are divided on the choice.

Chick-fil-A’s boss is keeping humans at the drive-through <Restaurant Business>
CEO Andrew Cathy says he has no plans to replace order takers with AI, even as McDonald’s pursues more chicken-market share and the category outgrows burgers.